Only 23% of travelers are dedicated to certain airlines

The latest report from Signs.com shows that only 23% of travelers are dedicated to certain airlines.

Signs.com compiled data from Google Trends to determine search volume frequency on a state-by-state level. Then we surveyed 1,000 respondents about their true loyalty to some of the top brands for food & beverage, travel, plus much more. 
 
Notable takeaways:

• American wins overall as the most searched airline, with the largest representation from residents in Delaware 
• 44% of Google searches were directed toward United and they were most common in Montana
• When on the hunt for car rental companies, Enterprise took the lead as a reliable option 
• Which airlines are surpassing our expectations? You may notice that we went a little nuts with our best of brands showdown.

Source: TravelDailyNews International